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Podcasts

Innovation Beyond Products
Is innovation a challenge for your business? A recent poll suggests you're not alone. In fact, businesses around the globe say innovation is one of their toughest challenges. In this podcast Dow Corning’s executive director for solar business, Eric Peeters, presents new ways to look at innovation. Learn how applying the 10 Ways to Innovate Model forces innovative thinking beyond products to contribute to your bottom line. Peeters first presented this information to an assembly at Handelsblatt Conference: Chemistry 2008. (37 min.) Podcast

Sustainable Business Practice
In these podcasts, Dr. Stuart Hart, professor of management at Cornell University’s Johnson Graduate School of Management and founder of the Center for Sustainable Global Enterprise and Dr. Gregg Zank, Dow Corning vice president and chief technology officer discuss several topics related to sustainable business practices.

Defining Sustainability
What is sustainability and how can companies develop a strategic framework for sustainability? Podcast

Sustainable Innovation Portfolios
What are the essential elements of a sustainable innovation portfolio? Also, Dr. Zank and Dr. Hart discuss some examples of companies that have been successful in exploring a sustainable innovation? Podcast

Base of the Pyramid
How can companies benefit from focusing on underserved markets sometimes referred to the base of the pyramid? Podcast


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