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Color It Right
FAQ

 

Frequently Asked Questions

(Top)

What are the products covered in the Color It Right program?
What colors are available?
What color variations are expected in flat versus non-flat color sealant joints?
How is color measured?
What are the typical tolerances in standard colors?
What are the typical tolerances in bead cards versus recently made product?
What are the differences when looking at a color card, color chip and cured sample catalogs? Where does the difference matter and where does it not?
What are the expected timelines on the colors shown in the color catalog?
What does the color code mean?
I have a metallic substrate, what can I expect?

  • What are the products covered in the Color It Right program?  

    Dow Corning® 756 SMS Building Sealant
    Dow Corning® 790 Silicone Building Sealant
    Dow Corning® 791 Silicone Weatherproofing Sealant
    Dow Corning® 795 Silicone Building Sealant
    Dow Corning® Contractors Concrete Sealant
    Dow Corning® Contractors Weatherproofing Sealant
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  • What colors are available?

    For assistance in color selection you can contact the Dow Corning distributor closest to you.  Or visit www.dowcorning.com/coloritright for a complete list of standard nonstock colors from our expanded color catalog. For the most demanding jobs, Dow Corning will computer-match customers' project-specific substrates for a custom color match. The custom color request form is available for your submission to our color laboratory.
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  • What color variations are expected in flat versus non-flat color sealant joints?

    Shapes affect light reflection. Rounded shapes are more difficult to judge versus flat shapes. The color appearance will vary due to the shape, making the rounded shape look brighter on the top and darker on the bottom.
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  • How is color measured?

    Dow Corning uses the CIELAB color measurement system to measure, store and compare color.
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  • What are the typical tolerances in standard colors?  

    When manufactured, all colors will be <1.0 DE compared to the Color Standard (which is approximately one shade). Once a custom color is approved, that color is already loaded and will become the Color Standard. For the special and standard colors, the samples used on the ink and bead cards will be within spec of the standard.
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  • What are the typical tolerances in bead cards versus recently made product?

    When supplying material to make the bead cards, <0.50 DE is the target. We manufacture sealant colors at less than 1.0 DE.
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  • What are the differences when looking at a color card, color chip and cured sample catalogs?  Where does the difference matter and where does it not?  

    Because the color card is an ink substrate and the bead card and cured sample are the actual sealant, the appearance of ink compared to sealant will look different.  Also, how the material is applied will affect the sheen and color appearance. The color should be compared at the job site where the material will be applied, and it should be viewed at different angles and locations. This will provide the best representation of how the color will appear.
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  • What are the expected timelines on the colors shown in the color catalog?  

    If not noted otherwise, the color sealants featured on the color catalog will be shipped in three business days upon receiving the firm order from our distributor. This applies only to product packaged in sausages.
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  • What does the color code mean?  

    1. The first part of the code is the Product, it could be a Number or a Name and is followed by a dash. A couple of examples are:

    795-12345-1 = In this example, 795 is the product.
    CWS-9361-1 = In this example, CWS (Contractors Weatherproofing Sealant) is the product.

    2. The second part of the code is the Custom Color Number. This Custom Color Number will have a dash before and after the number. If this number ends with a "M", this means the maximum amount of pigment that can be used in a Custom Color has been used for this Custom Color Match. There will also be times that a Custom Color will need to be rematched because the customer did not like the match supplied by the Color Lab. When a rematch is performed an "A" will be added to the end of the Custom Color number. If more than one rematch is needed to get an approved Custom Color Match, then the next letter in the alphabet will replace the existing letter not going higher than "F". A couple of examples are:

    790-12187-1  = In this example, 12187 is the Custom Color Number
    791-15153M-1 = In this example, 15153M is the Custom Color Number (This color has the maximum pigment allowed)
    756 SMS-12215A-1 = In this example, 12215A is the Custom Color number (This color has been matched 2 times)
    CCS-12683MB-1 = In this example, 12683MB is the Custom Color Number (This color has the maximum pigment allowed and has been matched 3 times)

    3. The third part of the Color Code is the Information Code and it follows the second dash. At this time Dow Corning only utilizes the Code "1" and Code "2". Code "1" means there are no restrictions and this color should be able to run on most operations and use most packaging components. Code "2" cannot meet the advertised "Color It Right" 3 day turn around.

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  • I have a metallic substrate, what can I expect?  

    Dow Corning does not use metallic pigments when doing custom color matching, therefore Dow Corning custom color matches will not have a metallic appearance. When Dow Corning is sent a metallic substrate for a color match, the color lab attempts to match the color that is in between the darkest and lightest color of the substrate when viewed at all angles under standard daylight. This will be a solid color match and it is recommended the color sample be evaluated by the customer at the job site where the sealant will be applied, during the different times of day and at different angles.
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Limited Warranty Information – Please Read Carefully

The information contained herein is offered in good faith and is believed to be accurate. However, because conditions and methods of use of our products are beyond our control, this information should not be used in substitution for customer’s tests to ensure that our products are safe, effective, and fully satisfactory for the intended end use. Suggestions of use shall not be taken as inducements to infringe any patent.

Dow Corning’s sole warranty is that our products will meet the sales specifications in effect at the time of shipment.

Your exclusive remedy for breach of such warranty is limited to refund of purchase price or replacement of any product shown to be other than as warranted.

DOW CORNING SPECIFICALLY DISCLAIMS ANY OTHER EXPRESS OR IMPLIED WARRANTY OF FITNESS FOR A PARTICULAR PURPOSE OR MERCHANTABILITY.

DOW CORNING DISCLAIMS LIABILITY FOR ANY INCIDENTAL OR CONSEQUENTIAL DAMAGES.

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