Pressure Sensitive Solutions

Dow Corning, a global leader in the development of silicone technology for the pressure sensitive industry, is introducing a range of innovative new release coatings and pressure sensitive adhesives (PSAs) at Labelexpo Americas 2012 in Chicago at Booth 3511, September 11-13. The new products, which are designed to help label and tape manufacturers improve performance, increase productivity, control costs and operate more sustainably, include new Syl-Off® Advantage Series coatings with flat release profiles, unique water-based solutions for coating films, and low-adhesion PSAs for protective films and tapes. Dow Corning’s new flat-release Syl-Off® Advantage Series solventless silicone release coatings can help reduce the potential for web breaks after die-cutting and during label dispensing. The coatings offer very flat, stable release profiles coupled with the cost-effectiveness of low-temperature cure at low platinum levels. They can be used on a wide variety of paper substrates. The new Syl-Off® emulsion coatings for films can help film-coaters optimize their release performance, operate more profitably and reduce their reliance on solvent-based technology. These unique thermal-cure silicone emulsions deliver low and stable release profiles that can add value to finished products. They also offer the potential for low coat weights and can be applied in-line to PET as well as off-line. With low and stable adhesion, optical transparency, and clean removal under challenging environmental and processing conditions, Dow Corning® 7651 Adhesive and Dow Corning® 7652 Adhesive support the creation of high-performance protective films for mobile device, touch-screen and flat-panel display applications. They also can be used to produce cost-saving, waste-reducing reworkable films and tapes. More information about these additions to Dow Corning’s extensive line of silicone products for pressure sensitive applications is available at dowcorning.com/labelexpo. According to Chris Velasquez, Market Manager, pressure sensitive label and tape makers are facing increasing pressure to reduce waste and improve the sustainability of their products and processes. “But to remain competitive, they need cost-effective solutions that can help them achieve these goals without sacrificing performance,” Velasquez said. “That is the focus of the new products we’re introducing at Labelexpo Americas this year.” Dow Corning has a long history of market-driven innovation for the pressure sensitive industry. The company’s Syl-Off® Advantage Series is an excellent example. More than 80 coaters in 25 countries have already benefitted from the product line’s ability to enhance line speed, improve coating performance and help them protect themselves from unpredictable swings in platinum metal prices. About Dow Corning Dow Corning (dowcorning.com) provides performance-enhancing solutions to serve the diverse needs of more than 25,000 customers worldwide. A global leader in silicones, silicon-based technology and innovation, Dow Corning offers more than 7,000 products and services via the company’s Dow Corning® and XIAMETER® ( www.xiameter.com ) brands. Dow Corning is equally owned by The Dow Chemical Company and Corning, Incorporated. More than half of Dow Corning’s annual sales are outside the United States. Dow Corning’s global operations adhere to the American Chemistry Council’s Responsible Care® initiative, a stringent set of standards designed to advance the safe and secure management of chemical products and processes.